WELCOME TO CAROL CONE & THE PURPOSE COLLABORATIVE

WHY WE EXIST

To guide businesses and brands along their journey to ignite purpose at their core – their aspirational reason for being beyond profits.

WHAT WE BELIEVE

No longer just consumers, we are now citizens who want more. More sharing. More caring. More meaning. More understanding about why brands and organizations exist, what they stand for, how they engage employees, people and communities, and how they play a positive role in the world.

We’ve believed this for decades, and pioneered the idea and breakthrough programs that brought purpose to life. In the beginning it was “if” an organization existed beyond profits. Now it is about the “how,” with the power of purpose proven across every metric: revenues, productivity, innovation, employee retention, consumer loyalty, and community support.

Bringing purpose into the core of your business is the single most important action you can take. We call it the evolution of purpose. It’s a process. It takes vision, patience, and organizational champions.

INTRODUCING THE PURPOSE COLLABORATIVE

After three decades leading this work in a variety of firms, we know no single agency has the depth of talent and experience to meet the demands of clients, citizen consumers, and employees.

That’s why we architected The Purpose Collaborative, to build flexible, hand-picked teams delivering bold, individualized solutions for organizations along their purpose journey.

The purpose revolution has finally arrived. The world urgently needs business to step up and help solve the great societal challenges of our times. We can no longer afford to engage only when it’s convenient. Let us partner with you. It’s time to act. On Purpose.

OUR STRUCTURE: TWO PURPOSE STRATEGY "ENGINES"

The Purpose Collaborative™

Hand selected organizations with subject matter expertise and authentic commitment to purpose for sustained commercial success and social impact.

The Idea
Accelerator™

A showcase of breakthrough ideas and programs primed to accelerate an organization's purpose commitment.

INSPIRING MEMBER HIGHLIGHTS

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Address

10 Liberty St New York, NY 10005

Phone

347-491-3670

THANK YOU

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We take your information very seriously. Nothing will
ever be shared or posted without your consent.